Singapore, Singapore, March 13, 2025/ChainWire/-ATHir, a provider of decentralized cloud infrastructure, was displayed in a newly released case study by Superscale, a global expert in obtaining game users.
The study provides an in -depth analysis of how to enhance Aethir cloud technology from the user acquisition strategies, which provides an alternative to the distribution of the traditional application store.
The cloud flow as a direct solution to the consumer
Game studios often face high service fees when distributing games through commercial application stores, with some platforms that reach 30 % of the game revenue.
The decentralized decentralized cloud infrastructure of the ATHIR studios allows for these costs to use web -based broadcasting, providing an independent publishing model designed to enhance user acquisition.
The main aspects of the Atehir cloud flow include:
- Reducing dependence on application stores-Web broadcasting on the web cancellation of the application store downloads, allowing publishers to keep a greater share of revenues.
- Low User acquiring costs – Play immediate play via social media or friction ads in the user’s trip, which improves transfer rates.
- Access to expanded devices – games can be played on computers, mobile devices and smart TV devices without restrictions on the devices.
- Alternative income models-subscription-based access, direct accurate standards, and in-game purchases can be independently managed from the third party platform fees.
Visions from Superscale Case Study
SUPERSCAE analyzed two stages to assess the Atehir effect on the game user’s acquisition, focusing on the transfer rates and the return on advertising spending (ROAS). Tiny Tiny Tower Game was chosen as a test topic.
Stage 1: Analysis of the conversion rate
Superscale studied how different participation methods – “now”, “immediate play”, and “download” – the scales of the affected user acquisition, especially the cost of each installation (CPI) and participation rates.
Results from stage 1:
- 43 % players chose more immediate play on direct downloads.
- Click to appear (CTR) increased by 35 % compared to traditional download methods.
- The transfer rates were 45 % higher for the broadcast option.
Stage 2: Ras and participation of the user
Stage 2 measured early participation and Roas by comparing the user’s behavior between the application store downloads and the Aethir flow feature now.
Results from stage 2:
- 143 % of users who share the flow feature now compared to direct downloads.
- The 7 Roas day increased by 75 %.
- The average revenue for each user (ARPU) has grown by 93 % with a flow now.
- The number of the session increased by 77 % on average.
- The session duration was 26 % longer.
- The retaining on the first day improved by 60 %, while the seven retention increased by 80 %.
Possible applications for the flow of an impressive cloud
The infrastructure for the continuation of the Atehir cloud may be especially useful for:
- Published publishers looking to lead direct traffic and improve revenue models.
- Live service and MMO games require smooth access across devices.
- Games with a social and viral appeal, where immediate playing strategies are enhanced by influencing marketing strategies.
- Emerging markets, as the cloud flow provides a solution for users without high -end games.
Superscale results highlight the role of Atehir in enhancing the acquisition of games users through the flow of decentralized cloud. The full study on the Aethir website is available on the web.
About Atheer
Aethir is the infrastructure provider of decentralized cloud computing that focuses on improving the GPU distribution and using them for institutions applications.
By moving away from the central models, AThir provides the developmentable access to mathematical resources, and to support companies in various industries and regions.
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